bike giveaway

Ticket to Ride

News of our bike pledge and give away went far and wide with 12 unique stories carried by more than 370 outlets. ForbesThe New York Times, Fox News Channel, USA Today, CBS Radio, Fox Radio, The Associated Press, CNBC Radio and NBC affiliates in at least 24 markets either did its own story or picked up the story.


Summary: 12 unique stories carried by more than 370 outlets.

Forbes (Aug. 23) — "In Dayton, Giving Out Free Bikes to Keep Cars Off Campus" (link)

The New York Times (Aug. 26) — "Never Mind Citi Bike, Here's Campus Bike" (link)

PRNewswire Report (Aug. 26) — 227 online outlets picked it up, including Bike Gang!, Business Journal networks and Reuters. (link)

Fox News Channel/Shepard Smith (Aug. 29) — Showed images of bikes, post card and pledge. (view clip)

Fox Radio (Aug. 29) — Picked up from PR Newswire and featured on KKFT in Reno, NV. (listen)

USA Today (Aug. 30) — Bike pledge mentioned in State Digest (link)

CBS Radio (Aug. 30) — Two different clips made the rounds featuring an interview with Sundar Kumarasamy, vice president for enrollment management. Listen to (clip 1) and (clip 2). Picked up by stations in Chicago, Portland, Ore.; San Francisco; St. Louis; and Atlanta.

The Associated Press (Aug. 30) — Picked up Dayton Daily News story and republished in hundreds of news outlets online.

U.S. News & World Report (Aug. 31) — Bike Sharing Picks Up Speed on College Campuses (link)

CNBC Radio (Sept. 1) — Mentioned in report about declining car sales. Picked up by stations in New York, NY; Washington, DC; Pittsburgh, PA (listen)

NBC Affiliates (Aug. 29) — Local WDTN-TV story picked up by NBC affiliates nationwide, in the following cities: Anchorage, Alaska; Bakersfield, Calif.; Beaumont, Texas; Bluefield, W.V.; Boston; Charleston, W.V.; Chico/Redding, Calif.; Cincinnati; Cleveland; Columbia, Mo.; Columbus, Ohio; Denver, Colo.; Evansville, Ind.; Kansas City, Mo.; Lexington, Ky.; Lima, Ohio; Macon, Ga.; Omaha, Neb.; Parkersburg, W.V.; Roanoke, Va.; Seattle, Wash.; Wichita, Kan.; Wheeling, W.V.; Zanesville, Ohio.

Dayton-area Media

Summary: 10 unique stories featured more than 22 times on local media

Dayton Business Journal

Aug. 26 — "UD offers free bikes to keep cars away" (link)

Dayton Daily News

Aug. 28 — UD gives 100 bikes to students who pledge to leave car behind" (link)


Aug. 26 — Noon (and repeated throughout the morning of Aug. 27) (watch)

Aug. 30 — Coverage of the event (watch)

ABC 22/Fox 45

Aug. 26 — 6 p.m. (and repeated in evening and throughout morning of Aug. 27). (watch)

Aug. 30 — Coverage of event. (watch)


Aug. 26 — 6 p.m. (and repeated in evening and throughout morning of Aug. 27). (watch)

Aug. 27 — "Living Dayton" (Aug. 27) — Mentioned on local NBC daytime talk show. (watch)

Aug. 28 — 5:30 p.m. (picked up by affiliates) (watch)

Aug. 30 — Coverage of the event. (watch)

Other Related Links